Case studyUltimate Search Engine

ClientJeep Australia

The Challenge
Perhaps the most critical sales tool a vehicle salesperson has at their disposal is visualization. Get the customer to imagine the vehicle being theirs, having it sitting in their driveway and a sale is almost guaranteed. Digital Dialogue were tasked with bringing this experience online.

The Vision
Using a simple yet slick interface, Digital Dialogue aimed to make a connection between the online vehicle and the user's real world using Street view images and 3D vehicle modelling. This was followed up with a surprise custom printed postcard of their creation to entice the customer into their nearest dealership to continue the experience.        

The Reward
134 vehicle sales directly attributed to the campaign (in the 4 weeks immediately following the campaign) and tens of thousands of potential customers getting the Jeep experience delivered right to their doorstep!
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