Digital Agency, Digital Agency Perth & Melbourne, Online Marketing Agency Australia, Digital Media Marketing - Digital Dialogue

Digital Dialogue offer fully managed email marketing capabilities for companies and brands to deliver high impact, results driven campaigns to their customer and prospects.  Through experience, we understand what's required to create compelling campaigns that deliver results using industry leading digital technology and best practices.

Digital Dialogue can provide a fully managed email marketing solution to clients, or can offer self-service options which include:

• Industry leading subscription management
• Database management and profiling
• Design of compelling email templates
• Development of compliant HTML coded email templates for all major email clients
• Email campaign management through concept, implementation and launch
• A/B Testing for email performance optimisation
• Deliverability management to ensure emails arrive in the subscriber's inbox - including SPAM scoring, feedback loop management and ISP/vendor management
• Campaign metrics and analytics reporting, trend analysis and recommendations for ongoing improvement
• Privacy compliance and subscriber preference management

Digital Dialogue recognises that the engagement of a subscriber list is the most important aspect of list quality, not the size of the list.  The days of sending every offer to every subscriber are over.  It is far more important to ensure list quality and engagement are good, meaning that profiling your database is very important.  Companies are better off having a smaller, high quality list, then a large list with very low response rates.

Email marketing is a highly cost effective direct marketing channel due to it's low cost, high returns and ability to acquire and retain customers.

Digital Dialogue has partnered with world-leading ESP (email service provider) StrongMail to provide the Message Studio service to customers in Asia Pacific. StrongMail provides enterprise solutions across both email marketing and social media marketing allowing companies to reach, engage and influence their target audiences with industry leading technology.